March 28, 2009

Employable: Three Lessons from a Popcorn Farm

I used to like to go to work, but they shut it down.
I got a right to go to work, but there's no work here to be found.
Yes and they say were gonna have to pay what's owed.
We're gonna have to reap from some seed that's been sowed.
--- Dire Straits, Telegraph Road

This month, four acquaintances lost their jobs. Each worked at a different company. Two found better positions. The other two are looking and I wish them well. 

How can you make yourself employable?

You can insure against the risk of losing your livelihood with tips from the Harvard Business Review in an earlier post. There are no guarantees, though. Much like farming.

We visited a popcorn farm last week. Frankly, there's not much to see, but we did stock up on our favourite snack. We learned three lessons that help nonfarmers. Even nongardeners.
  1. you can't control the weather
  2. work while you wait
  3. show you care
You Can't Control the Weather
There will be a rain dance Friday night, weather permitting.
--- George Carlin
Many factors affect farmers: rainfall, sunshine, temperature, pests, the price of seed, the availability of fertilizer, the skills of labour, equipment breakdowns, injuries, market demand, competition.

While weather is certainly a concern, there is little the farmer can do about it. However, the farmer can take steps like having an irrigation system to deal with years of lower-than-expected rainfall. Or build a greenhouse, depending on the crop.

In the Seven Habits of Highly Effective People, Stephen Covey talks about our large circle of concern and our smaller circle of influence. We may worry about the economy, the environment, corporate governance, and terrorism. We probably can't do much about those concerns. Instead, we must focus on what we can change --- including ourselves.

Work While You Wait
Too often, man handles life as he does the bad weather. He whiles away the time as he waits for it to stop. --- Alfred Polgar
Crops grow at their own pace. Growth takes time and a favorable environment. We work now but must wait to see the results and hope for the right outcome. There's no point playing the blame game (" If only management had/hadn't done that ..."). There's no point cramming either. You can't reap tomorrow what you sow today.

There's no point sitting idly either. While waiting for the crops, we can take care of the weeds. We can work on the weaknesses in our strengths. Seth Godin suggests we use slack time to
  1. become an expert by learning something (can include charitable work)
  2. earn a following and reputation through social networks (e.g., I use LinkedIn and now Twitter)
Show You Care
Nobody cares how much you know until they know how much you care.
--- Theodore Roosevelt
You'll quit farming if your heart isn't in your work. Negative sentiments show in poor crops. We've all known people who see work as a burden, who spread their discontent like weeds, who cut corners. Who don't care. Who lighten the atmosphere when they leave.

Even if we work in the virtual world or in tall climate-controlled office towers on what was once farmland, nature reminds us that much lies beyond our control. Yet we persevere. We survive. We change. We thrive. Life finds a way. We find a way.

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March 22, 2009

How Referrals Lead You Astray: The Big Lesson from a Wet Basement

April showers bring May flowers. March rain and melting snow brought a wet basement. Water has started leaking in through the cold storage room. Not a flood but enough to warrant repairs. Who to hire? We don't know any waterproofers. So we asked around and learned a big lesson.

W1: Referral 1 (Quote 1)
I paid too much for it, but it's worth it. 
W1 (not a real name) is known in our neighbourhood for excellent work for premium prices. We got a quick inspection, a verbal quote and a business card. Nothing in writing. No brochure. 

Work could start the say after we decided. We planned to hire them based on the recommendations but decided to get two other quotes to be sure.

W2: Free for $50
By coincidence, we received a letter from W2, offering a free 10 point inspection of our internal plumbing. Normal charge? $250 but free for three days for 12 households in our neighbourhood. Maybe they did waterproofing too. Anyway, an inspection couldn't hurt. We phoned. Guess what? A $50 charge for the free inspection. We declined. 

W3, W4: Charge For Quotes
We called a couple of companies from the weekly flyers that "flood" our mailbox.

These firms charge for quotes. Forget that. We see free quotes as part of their marketing process. A quote only takes a few minutes.

W5
Who knows? They take 2-3 days just to arrange an appointment.

W1 Revisited
After pricey W1 did waterproofing for a neighbour, leakage continued!?! W1 redid the work. They stand behind their work, but why did they do a poor job the first time? And one of the workers showed up drunk (and was promptly fired). We took W1 off our list even though they where our preferred choice. This shows that well-intentioned referrals can fail badly.

W6 Referral 2 (Quote 2)
Other neighbours were shocked at the quote from W1. A relative of theirs used W6 last year and was very pleased with the work and price.  They also have a wet basement and were getting a quote from W6. We got a quote too.

After a careful inspection, the quoter came inside to sit at our kitchen table. We got a folder with testimonials, diagrams and articles. Plus two business cards, meaning we could pass one on. Viral marketing.

We were advised to get window wells to fix drainage in two other problem areas. The quoter used a business card as a ruler and drew the footprint of our home. He split the quote into four sections so we could select the areas we wanted serviced. We appreciated this since our budget was $0 to start.

Here's the best part. We got samples of the material
  1. a plastic membrane to stick to our foundation (like self-adhesive rubbery wallpaper)
  2. spacers to create an air channel
  3. a reflective layer to retain radiant heat
We were told to be wary of companies that used tar --- cheaper, less durable.

This written quote was 34% cheaper than W1 (the only quote so far). We could see what we were getting. Our neighbours hired W6 without considering any other company. We were ready to sign too but held off since two other quotes were pending. 

W7 (Quote 3)
Verbal quote using tar (12% lower than W6). No business card. Not available for 2-3 weeks. Did not point out other potential problem areas until we asked. Appalling. W6 was clearly the best choice but we decided to wait until the next day for a final quote before signing. 

W8 (Quote 4)
This company advertised in a local flyer. The quoter said our foundation is concrete blocks, not the poured concrete used these days. So we needed the whole wall waterproofed. The other quotes focused on the cold storage area. We did not need window wells because our windows are above ground. Landscaping would divert the water from our foundation. 

Here's the quote
  • Materials: A rubbery membrane that's applied with a trowel, spacers with a cloth mesh to allow air circulation. We can upgrade to a spacer with R14 insulation value (no one else offered this option)
  • Guarantee: From a real insurance company rather than the usual we-guarantee-our-work-as-long-as-we stay-in-business
  • Digging with machines (all other quotes used hand shovels)
  • Holdback: $500 payable several weeks after completion of the work to ensure everything is done properly
  • Payment: cheque (not the pervasive no-tax-with-cash)
The price is about the same as W6 but waterproofs an entire wall and skips the window wells. We decided to hire W8 but waited until the next day to tell them. The other quoters could start work the next day (don't they have any projects?) but W8 is booked until mid-April. We're hoping for light April showers.

The Lesson
Getting quotes takes time and is not much fun. We had time because we were home for March Break. 

We learned that well-intentioned referrals can easily lead you astray. This lesson could have been costly.

We were ready to hire W1 and then W6. Both would have been mistakes. W1 had the highest prices but did not clearly state what they would do or what material they would use. Misunderstandings waiting to happen. With W6, half the money was going towards unneeded window wells, rather than waterproofing the entire wall. 

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photo by ontzy

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